Leisa Eckerle Hankins

Leisa Eckerle Hankins of Benjamin Twiggs on the Bullish on Business Podcast with Rose Odette

February 18, 20261 min read

Leisa Eckerle Hankins of Benjamin Twiggs on the Bullish on Business Podcast with Rose Odette

Leisa Eckerle Hankins 5th-Generation Cherry Farmer | Owner of Benjamin Twiggs – Michigan’s Original Cherry Store | Founder, Michigan Cherry Grower Alliance Benjamin Twiggs – Michigan’s Original Cherry Store Farmer-owned. Michigan-grown. Story-driven. A 60-year legacy brand dedicated to supporting Michigan cherry farmers through retail, education, corporate gifting, and innovative cherry product development. Website: www.benjamintwiggs.com Instagram: @benjamintwiggs Facebook: Benjamin Twiggs Location: Traverse City, Michigan What to Highlight: 60th Anniversary Celebration in 2026 Corporate gifting & wholesale partnerships New expansion coming soon - announcements late spring Michigan Cherry Grower Alliance A collaborative initiative focused on bringing cherry farmers together to connect through advocacy and education. Mission: To strengthen and sustain Michigan’s cherry industry for the next generation. Cherry Farmer Sustainability Fund An emerging initiative created to support long-term viability, innovation, and resilience for cherry growers in Michigan.

Rose Odette scaled her first to market brand to over $100,000,000 and is the author of Charge Like a Bull the 7 Strategies for Relentless Business Growth and the Accompanying Gamplan Workbook, Bullish on Execution: Turning Big Goals into Bigger Wins, Lead Like a Lioness: 7 Archetypes, 100 Challenges and 1 Legacy and Bullish on Immigration: How EB-5 Builds Wealth, Mobility & Multigenerational Security. And The creator of the Pride Path—an identity-based leadership system that helps women build confidence, standards, executive presence, and legacy. Her work blends truth-telling, high-performance execution, and mythic storytelling to help leaders rise from Initiate to Sovereign.

Rose Odette

Rose Odette scaled her first to market brand to over $100,000,000 and is the author of Charge Like a Bull the 7 Strategies for Relentless Business Growth and the Accompanying Gamplan Workbook, Bullish on Execution: Turning Big Goals into Bigger Wins, Lead Like a Lioness: 7 Archetypes, 100 Challenges and 1 Legacy and Bullish on Immigration: How EB-5 Builds Wealth, Mobility & Multigenerational Security. And The creator of the Pride Path—an identity-based leadership system that helps women build confidence, standards, executive presence, and legacy. Her work blends truth-telling, high-performance execution, and mythic storytelling to help leaders rise from Initiate to Sovereign.

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